Marketing Manager
About Us:
ELE Interiors is a friendly, boutique interior design company committed to
delivering outstanding design solutions globally. As our Marketing
Manager, you are the driving force behind our brand’s digital presence.
You consistently bring our vision to life through engaging content, innovative
ideas, and strategic execution across our social media platforms. You play a
pivotal role in keeping our brand relevant, dynamic, and connected to our
audience in an ever-evolving digital landscape. In addition to managing
day-to-day content creation, you contribute to the development of our marketing
strategy, ensuring alignment with broader Ele goals and driving measurable
growth.
Requirements
Industry experience is mandatory.
Strategy & Planning
- Lead the
development of a cohesive social media strategy, ensuring consistent
content and clear growth objectives.
- Produce
monthly content calendars, aligning with campaigns, seasonal promotions,
and award submissions.
- Collaborate
with the marketing team to integrate social media with broader PR and
promotional activities.
Content Creation & Production
- Create and
publish high-quality, on-brand content (Reels, Stories, posts) with
engaging, informative, and relevant captions across TikTok, LinkedIn,
Facebook, Instagram, and other social media platforms.
- Coordinate
and manage photo/video shoots, ensuring alignment with ELE’s design
vision.
- Collaborate
with the HR team to generate internal content for events and people
initiatives.
- Review work
produced by 3D visualisers to select and share the most suitable content
for social media, ensuring it aligns with brand quality and style.
- Manage shoot
logistics, liaising with photographers and videographers to ensure smooth
execution of professional photoshoots.
- Always keep our
Ele company profile up-to-date with fresh, relevant content.
Community Management
- Engage daily
with followers, ensuring timely responses and an on-brand voice.
· Manage the
Ele’s online reputation by fostering relationships with external partners and
monitoring review platforms (e.g., Google Reviews).
· Coordinate
with the design team to encourage client feedback on projects, boosting brand
reputation through positive reviews where possible.
Influencers & PR
- Work closely with our PR agency to identify and vet
influencers and content creators.
- Ensure
influencer campaigns align with broader marketing initiatives.
Cross-Functional Collaboration
- Marketing
Team – Ensure social media content aligns with overall brand strategy.
- Design Team –
Coordinate visual content from both local and international projects.
- Operations
& HR – Collaborate on internal events and communications.
- External
Vendors – Manage relationships with photographers, videographers, and
influencers.
- Signage –
Oversee signage placement to maximise brand visibility.
Ongoing Brand Development
· Continuously update and evolve the Ele
profile, keeping content aligned with the latest design trends, projects, and
initiatives.
Lead Generation & Email
Campaigns
· Assist in
the creation of email campaigns and newsletters to engage current and potential
clients.
Analytics & Reporting
· Monitor
social media and campaign performance.
· Prepare
regular reports and provide insights to guide future strategies.