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Marketing Specialist

About the Role

This is a diverse role for someone who enjoys both strategy and execution. You will be responsible for planning and delivering marketing campaigns, managing content across digital channels, supporting sales and food & drinks initiatives, building local partnerships and ensuring our brand is consistently represented across all guest touchpoints.

Working closely with the Commercial Director and General Manager, you will be a key member of the Commercial team and a trusted marketing partner for the entire hotel.

What Will You Be Doing?

Marketing & Campaign Management

  • Develop and execute marketing campaigns that support hotel revenue and brand awareness.

  • Manage the hotel's social media channels and content strategy.

  • Coordinate online content across brand websites, travel platforms and other digital channels.

  • Monitor campaign performance and identify opportunities to improve results.

  • Maintain brand consistency across all marketing communications.

Content & Creative Coordination

  • Create engaging content for digital and offline marketing activities.

  • Prepare presentations, flyers, promotional materials, videos and other marketing collateral.

  • Use graphic edition tools and basic video-editing platforms to create day-to-day marketing assets.

  • Coordinate graphic designer, photographers and other suppliers for larger creative projects.

Food & Drink & Hotel Promotions

  • Work closely with the F&D team to promote restaurants, bars, seasonal offers and hotel events.

  • Coordinate marketing support for menus, campaigns, activations and special events.

  • Identify opportunities to increase visibility and engagement for our food and beverage outlets.

Commercial & Community Support

  • Support the Sales team with marketing materials, presentations and promotional initiatives.

  • Build relationships with local businesses, media and community partners.

  • Coordinate and promote ESG, sustainability and community engagement activities.

  • Collaborate across departments to support business needs and commercial objectives.

What It Takes to Make the Stay

At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:

A passion for spreading the light and warmth of Hospitality. Acting with Integrity and always doing the right thing. Inspiring others through Leadership. A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.

We are open to candidates with different levels of experience. More important than the number of years on your CV is your attitude, curiosity and willingness to learn.

The ideal candidate will be:

  • Self-driven, ambitious and eager to develop.
  • Positive, proactive and solutions-oriented.
  • Comfortable working both strategically and hands-on.
  • Highly organized and able to manage multiple projects simultaneously.
  • Creative and passionate about marketing, content and brand building.
  • Confident using social media platforms and basic design tools such as Canva and PowerPoint.
  • A strong team player who enjoys working with different departments and stakeholders.
  • Fluent in Polish and English.

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