Marketing Manager
Posted Updated
Description
- Strategy & Planning: Develop and manage comprehensive marketing plans and go-to-market strategies aligned with business goals.
- Campaign Execution: Oversee multi-channel campaigns across digital, social media, email, content, and paid/organic channels.
- Budget & Vendor Management: Allocate, monitor, and manage department budgets, agency contracts, and third-party vendors.
- Data & Analytics: Track key performance indicators (KPIs), analyze campaign ROI, and optimize funnels based on metrics.
- Team Leadership: Supervise, mentor, and line-manage marketing staff, specialists, or external partners.
- Cross-Functional Collaboration: Partner closely with sales, product development, and senior leadership to align messaging and revenue targets.