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OPTIMUM SOLUTIONS (SINGAPORE) PTE LTD

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Junior Marketing Specialists, Events & B2B marketing (contract)

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Our client is a leading global technology company seeking a Marketing Specialist to drive integrated marketing campaigns, media planning, events, and brand engagement initiatives.

This is a contract role ending on 18 Oct 2027.

Responsibilities

  • Plan and execute end-to-end marketing campaigns and projects, including budgeting, content development, social media promotion, events, and post-campaign evaluation.
  • Develop integrated marketing strategies to increase brand awareness, audience engagement, and lead generation across digital, social, and traditional media channels.
  • Analyse campaign performance and audience insights to identify opportunities, measure ROI, and improve marketing effectiveness.
  • Manage media agencies, vendors, venues, and external partners to ensure the effective delivery of marketing campaigns, sponsorships, and events.
  • Oversee the development of creative content for social media, digital platforms, employee advocacy, and leadership engagement.
  • Plan and deliver virtual and physical marketing events, including client-facing events, livestreams, and other promotional activities.
  • Manage media planning and placement, working with local and global teams to ensure consistent execution across markets.
  • Develop marketing communications strategies to strengthen brand positioning and generate media and public engagement.
  • Track and report campaign performance using relevant metrics, including leads generated, sales opportunities influenced, conversions, and cost per lead.
  • Negotiate with external agencies and suppliers, manage project budgets, and ensure campaigns are delivered on time and within budget.

Requirements

  • 4-6 years of experience in marketing campaign management, integrated marketing, or a related field.
  • Experience organising marketing events, particularly client-facing events and brand activations.
  • Strong project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
  • Experience in creative production, social media marketing, media planning, and marketing communications.
  • Strong analytical skills, with the ability to interpret data, measure campaign performance, and derive actionable insights.
  • Familiarity with digital marketing, SEO, influencer marketing, consumer behaviour, and media placement.

Skills

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