Marketing Specialist
Description
The essential functions include, but are not limited to the following:
- Managing annual marketing plan in support of organizational strategy and objectives; managing, implementing, and executing the marketing policies and practices
- Building and managing marketing and customer service teams capable of carrying out needed marketing and service strategies
- Performing market research and planning, strategic direction for promotion and advertising; may assist with the preparation of the annual operating plans and develop long-range product plans for the company
- Executing the Company’s business marketing calendar and achieve key milestone and revenue targets
- Running and maintaining all social media platforms
- Handling SpotOn email marketing and loyalty program
- Speaking with local businesses in the area on booking private events
- Updating GoDaddy back end for the websites
- Creating and maintaining marketing materials
- Graphic Design
- Monthly Analytics on all platforms
- Constantly brining new, creative ideas to the table
- Meta tagging research
- Performing other work-related duties as assigned