Marketing Specialist Intern

Union Home Mortgage’s L.E.A.D Internship Program’s goal is to provide a fun, interesting, and real-world environment for our interns to Learn about the industry, be Educated by Sr. Leadership and their peers, Achieve their personal goals and Develop their skills and knowledge base. We pride ourselves in providing innovative programs for our interns in order for them to learn and grow as they progress through their careers. Some of the programs we offer include: shadowing, mentoring, professional development, group projects and we even take our interns on corporate outings! Our internship program gives students a chance to meet new people, gain more experience, and learn from the best in the business! Our interns are treated like full-time Partners who work 40 hours a week during the 3-month summer program, are compensated, and based out of headquarters in Strongsville, Ohio.

The Marketing Specialist Intern displays project manager-like qualities as they take ownership of assigned areas within Marketing that may be region, business, or channel-specific and based on level of skill. This individual is responsible for understanding Partner marketing needs and delivering a strategic, data-informed marketing approach. The Marketing Specialist Intern blends process, creativity, digital marketing, analytics and emerging technology to help develop marketing solutions that drive meaningful business results. This individual should be naturally curious about how marketing is evolving, including the use of digital channels, paid social media, data and artificial intelligence, and bring new ideas and opportunities to the Marketing team

DUTIES & RESPONSIBILITIES

• Assist with assigned brand and corporate marketing initiatives, contributing creative ideas, strategic thinking and operational support.

• Support digital marketing initiatives across social media, email, website and paid media, helping develop, execute and optimize campaigns.

• Analyze marketing performance, audience insights and campaign data to identify trends, opportunities and recommendations.

• Explore and apply AI tools and emerging marketing technologies to improve research, content development, analytics and marketing efficiency.

• Create and contribute to marketing briefs, content and collateral by clearly identifying goals, audiences and key messages.

• Present findings and ideas to the marketing team and, where appropriate, senior leadership, effectively communicating project progress and recommendations.

• Collaborate with Partners across the organization, manage assigned projects and follow established marketing processes while identifying opportunities for improvement.