Media Buyer / Creative Strategist
Media buying has changed.
In 2026, a great media buyer is not just a button pusher. They understand the full system: creative, offer, conversion rate, platform dynamics, competition, and what to test next.
At Sweat Pants Agency, we are hiring a performance media buyer who can drive growth across Meta ads for DTC and ecommerce brands.
This role is for someone who can run paid media and also think like a marketer.
You will build testing roadmaps, guide creative strategy, communicate with clients, and help us scale what works.
If you've built or scaled your own eCommerce brand, we want to hear from you.
If you love following SOPs and repeating the same campaign structure forever, this is not the job.
If you love thinking, testing, and building frameworks that win, keep reading.
Requirements
What You'll Do
- Own paid media strategy for DTC/eCommerce clients across Meta and TikTok
- Build creative testing roadmaps — develop angles, write briefs for editors, analyze what's working
- Manage ad budgets ranging from $30k / mo to $1m / mo per client
- Diagnose the full funnel — spot whether issues are creative, offer, or conversion
- Communicate clearly with clients — present results, plans, and next steps
- Work with UGC creators — source talent, write scripts, direct content when needed
You're A Great Fit If...
You have hands-on experience scaling eCommerce brands:
- You've managed Meta Ads with real spend and can show results (CPA, ROAS, revenue)
- Bonus: You've built/operated your own Shopify store or eComm brand
You understand creative is the lever:
- You can pull insights from reviews, competitor ads, and comments to generate new angles
- You've written UGC scripts or creative briefs
- You can work with editors to create winning ad variations
- Video editing or design skills are a plus
You're a strategist, not a robot:
- You challenge assumptions and adapt fast
- You don't blindly follow "best practices"
- You can explain what you're doing and why
You have ownership and urgency:
- You act like it's your money
- You move fast and follow through
- You don't wait to be told what to do
Benefits
Why This Role Is Exciting
This is not a maintenance job. You will be surrounded by people who move fast, care a lot, and take the work seriously.
You will work on real brands with real budgets. We test aggressively. We learn quickly. We build frameworks that scale.
You will grow into senior strategy. We want people who want more responsibility. If you perform, you will grow.
As published by workable
First name, Last name, Email, Phone, Address, Summary, Resume, Cover letter
- Our business hours are usually between 9 AM ET and 8 PM ET. That said, most people don't work that long, they just start and end their day within those hours. Do those hours work for you? written answer
- What paid media platforms have you managed (Meta, TikTok, Google)? What results are you most proud of and why? written answer
- When performance drops, how do you figure out what’s actually broken? Walk us through your diagnostic process. (Creative vs offer vs funnel vs tracking vs competition.) written answer
- How do you come up with new winning ad angles? Where do you pull insights from and how do you turn that into a testing plan? written answer
- Record a 5 to 10 minute Loom walking through a recent account or campaign you worked on. Please cover: - what you launched and why - what worked and what didn’t - how you iterated the creative - what you would do next if results stalled (If you can’t show the actual ad account, you can blur numbers or recreate it in a doc. We care about how you think.) written answer
- What are your salary requirements? A range is perfectly fine. written answer