Paid Media Fellow

Avoq is seeking a Paid Media Fellow to support the Paid Media team. The Fellow will develop skills in any or all of the constituent tasks: social media campaign planning & execution, developing & testing ad creative, ad operations, budgeting & media buying, general digital marketing, and advertising & website reporting. This role can work out of either our Chicago, New York or Washington D.C. office. #### WHO YOU ARE - You have more than a passing interest in how brands use social media to communicate. - You enjoy knowing what goes on behind the scenes of the best ad campaigns and has strong opinions about what wrong on some of the worst. - You’re eager to work on projects within a diverse set of industries including education, energy, public advocacy, tech, sports, healthcare, politics, non-profit sector, and start-up space. #### WHAT YOU’LL DO As a Paid Media Fellow on the team, you will: - Develop strategy and tactics to address client public affairs needs through paid and organic social & digital media - Create, manage, and optimize social and digital media campaigns using Facebook/Instagram/Twitter/LinkedIn/Pinterest/Snapchat/Google advertising platforms. - Conduct keyword and demographic research to inform targeting strategies within contextual advertising campaigns. - Use analytics tools Google Analytics, Crimson Hexagon, Meltwater, and Simply Measured to create dashboards, reports, and other documents to update internal staff and clients as to campaign results. - Work with our team of in-house designers, developers and videographers to develop ads that compel people to take action. - The Fellow Program typically runs for 8-12 months with the possibility to extend beyond the initial timeframe. Trainees may be eligible for promotion depending on the quality of their work and department availability. #### YOUR EXPERIENCE As a qualified candidate, you have experience in _all_ areas below: - 0-1 years of relevant experience - Bachelor's degree - Digitally-savvy with a background and/or education in digital marketing, social media advertising, and digital analytics. - Demonstrable aptitude, interest in, and passion for digital marketing and/or digital political campaigning. - Knowledge of and at least some experience with the advertising interfaces on Facebook/Instagram, Twitter, Pinterest, Google AdWords, etc. - Knowledge of and least some experience with Google Analytics, Tag Manager, Search Console, and other website tools in the Google suite. - Comfort with basic stats and the ability to use data to show why, for example, one ad is performing better than another - Strong knowledge of Microsoft Office suite, especially Powerpoint and Excel As an exceptional candidate, you possess _many_ of the following attributes: - Some experience with the Adobe Creative Suite, including Photoshop and Illustrator - Preference will be given to applicants who have experience and/or demonstrable aptitude with some of the following tools and disciplines: Facebook Business Manager, Twitter Ads, Google Tag Manager, Google Analytics, Simply Measured, Crimson Hexagon, Meltwater, other web and advertising analytics tools & platforms _Candidates need not possess every attribute listed above to qualify for a role. If you identify with this profile but don’t quite meet all of the criteria we strongly encourage you to apply to joining our winning team!_ Avōq prides itself on the kind of innovation that is only achieved through inclusive collaboration and equal opportunity. Maintaining a diverse staff of first-class talent (including those from BIPOC, LGBTQ communities, and others from historically underrepresented groups), and conferring a sense of value and belonging on each team member is central to our mission as expert communicators and advocates. The salary for this non-exempt role is $39,000 We offer a uniquely rich benefits package to support our team’s quality of life outside of work that includes: - 100% Company-paid Medical, Dental and Vision insurance - Paid parental leave - 401(k) contributions - Flexible, hybrid work arrangements (4 days in office) - 12 paid company holidays per year, up to 39 days individual paid time off - Winter break: Offices close the last week of the year Avōq also provides necessary assistance or modifications to the application process for prospective candidates. If you need support, please reach out to [**Talent@teamavoq.com**](mailto:Talent@teamavoq.com) and include your full name and the accommodation needed to assist you with the application process. Decisions to grant reasonable accommodations are made on a case-by-case basis.