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I2b technologies

Performance Marketing & Growth Manager

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Description

Performance Marketing & Growth Manager:

Own growth and brand for our product - not just performance metrics. We need someone who can run high-performing paid campaigns and make sure that growth builds a real brand, not just short-term clicks.

What You'll Do:

- Run paid campaigns across Meta, Google, YouTube, TikTok - full funnel, awareness to retention.

- Optimize against ROAS, CAC, CTR, CVR, LTV; kill underperformers fast, scale what works.

- Own budget allocation across channels and hit hard growth targets.

- Shape brand positioning, voice, and creative consistency across every channel.

- Partner with product on growth loops, retention, and lifetime value.

- Brief creative teams with data-backed insights; report performance to leadership.

What You Need:

- 3 - 5 years in performance marketing, growth marketing, or a hybrid growth + brand role.

- Hands-on experience running paid campaigns on Meta and Google Ads (non-negotiable).

- Startup, D2C, e-commerce, or consumer brand background preferred.

- Data-driven mindset - comfortable owning a budget and being accountable for targets.

- Genuine interest in brand-building, not just performance metrics.

Nice To Have:

- Experience across multiple international markets.

- Experience building a brand from 0 - 1, not just scaling an established one.

- Basic design or copywriting sensibility.

Why Join Us:

Full ownership of both growth and brand - rare to get both in one seat. Direct access to founders, fast execution, real impact.

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