Product Marketing Intern
- Conduct market research to identify potential leads within the logistics and shipping industry
- Build and maintain a lead database, including regular updates and data verification
- Create and implement email marketing campaigns aimed at educating and nurturing leads
- Qualify leads based on established criteria and pass them to the sales team for further engagement
- Collaborate with sales and marketing teams to refine lead generation and qualification strategies
- Participate in developing lead generation strategies and testing new acquisition channels