Program Manager, Engagement, Amazon Flex
Summary
Owns engagement programs for Amazon Flex delivery partners in Japan, designing strategies to improve activation, retention, and re-engagement through cross-functional collaboration and data-driven decisions.
We are seeking a Program Manager, Engagement to lead strategic initiatives that improve the delivery partner experience and drive long-term business outcomes across the customer lifecycle. This role serves as owner for engagement programs, partnering across Marketing, Product, Operations, Finance, Legal, PR, and Tech to design, launch, and scale solutions that improve activation, engagement, retention, and re-engagement.
The successful candidate will lead complex cross-functional programs from strategy through execution, defining business goals, success metrics, governance mechanisms, and operational plans while proactively managing risks and dependencies. By combining customer insights, data-driven decision making, lifecycle engagement strategies, and operational excellence, this role delivers scalable programs that improve both customer experience and business performance.
This role also plays a key role in business continuity planning by assessing the customer and operational impact of regulatory changes, product launches, and business disruptions, developing mitigation strategies that minimize risk while ensuring a seamless delivery partner experience.
We are continuing to build a high paced and lean Japan team to implement and expand our last mile capabilities across key segments of Japan Transportation business. Amazon is now looking to hire an experienced, passionate, dynamic, analytical, innovative, hands-on, and (most importantly) customer-obsessed Program Manager for our JP Amazon Flex Marketing Team.
More Information
・Department: Last Mile (AMZL)
・Job: Other
・Location: Tokyo Office
At Amazon, you'll work alongside the latest AI and GenAI tools that are increasingly woven into how teams operate: from AI-powered capabilities that accelerate decision-making, to Generative AI that helps you focus on work that truly matters. You'll have opportunities and resources to develop AI fluency at your own pace, with continuous learning built into the culture.
Key job responsibilities
- Own end-to-end strategic engagement programs across the Delivery Partner lifecycle, from problem definition through execution, launch, and measurement.
- Lead complex cross-functional initiatives by defining business objectives, success metrics, milestones, governance, risks, and dependencies.
- Design and implement customer engagement strategies leveraging communications, incentives, partnerships, and lifecycle programs to improve activation, engagement, retention, and re-engagement.
- Build scalable mechanisms, operating rhythms, and governance processes to monitor business performance and drive continuous improvement.
- Partner with Marketing, Product, Operations, Finance, Legal, PR, Tech, and external stakeholders to deliver customer-centric solutions.
- Leverage customer insights, behavioral data, and experimentation to identify opportunities and optimize program performance.
- Conduct business continuity impact assessments for customer-facing initiatives, regulatory changes, operational disruptions, and new product launches, developing contingency and mitigation plans to ensure business resilience.
- Balance customer experience, operational feasibility, and business priorities by making data-driven trade-off decisions and recommendations.
- Communicate program performance, business impact, risks, and strategic recommendations to senior leadership.