Region Marketing Manager
Description
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.
D.R. Horton, Inc. is currently looking for a Region Marketing Manager. The right candidate will serve as the primary liaison between the national marketing team, division marketing teams, and division leadership. This role ensures divisions understand and effectively use available marketing resources and assets to increase local awareness, attract new customers, and ensure brand recognition is consistent across all markets.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Serve as the strategic marketing advisor to Region and Division leadership, aligning marketing priorities with business objectives, sales goals, and market opportunities
Drive adoption and understanding of enterprise marketing strategies, ensuring divisional alignment with corporate initiatives, brand standards, and performance expectations
Lead cross-functional collaboration among Marketing, Sales, Online Concierge, and Division Leadership teams to optimize customer acquisition, conversion, and market performance
Utilize data, analytics, and performance insights to identify growth opportunities, recommend strategic actions, and influence business decisions across the region
Establish measurable objectives, monitor marketing effectiveness, and communicate performance results to region, division and corporate marketing leadership
Facilitate the sharing and implementation of best practices across divisions to drive consistency, scalability, and continuous improvement throughout the region
Partner with the national marketing organization to share regional market insights, advocate for resource needs, and influence strategic marketing priorities and investment
Lead regional execution and change management efforts related to new marketing initiatives, pilot programs, technology adoption, and organizational transitions, including acquisitions and market expansion
Partner with the Region President to communicate and support strategic marketing initiatives across the region
Conduct all business in a professional and ethical manner
Ability to travel overnight
Supervisory Responsibilities
May have supervisory responsibilities