Sales Manager - BFSI & Lending Institution
Department | Revenue /
Growth |
Reporting
To | Director – CSG
(Customer Success & Growth) |
Location | Field Sales –
Pan India (Travel Required) |
Experience | 5 – 10 Years |
Employment
Type | Full-Time |
Industry
Focus | BFSI – NBFCs
(₹50Cr–₹5000Cr AUM), Banks, HFCs, MFIs, Co-operative Banks |
About UltraBanker
UltraBanker is India's first
AI-native operating platform built exclusively for NBFCs and banks. We give
lending institutions the power of Agentic AI – from Loan Origination (LOS) and
Loan Management (LMS) to AI-powered Credit Underwriting, Compliance, KYC, Debt
Collections, and FinOps Reporting – all under one unified ecosystem.
Our sweet spot is the underserved
middle of Indian lending – NBFCs with ₹50 Cr to ₹2000 Cr in AUM that are
scaling fast but still running on legacy systems, spreadsheets, or half-baked
software. We also work with larger banks and established NBFCs. We are growing
rapidly and are looking for a hunter-executor who can identify the right
prospects, build trust quickly, and close deals end-to-end.
Role Overview
As a Sales Manager, you will own
the full sales cycle for UltraBanker's SaaS Solutions, Platform Products, and
Managed Operations Services. Your target universe spans the entire Indian
lending ecosystem — from emerging NBFCs with ₹50–200 Cr in AUM just beginning
to digitise, all the way to established HFCs, MFIs, co-operative banks, and
large private sector banks.
The emerging NBFC segment is a
particularly high-priority hunting ground. These are founder-led, fast-growing
lenders who feel the pain of manual operations acutely and make buying
decisions quickly — if you can get in the room and speak their language. This
is a high-ownership, field-first role. You will be on the ground meeting MDs,
CFOs, CTOs, and Credit Heads — building trust, demonstrating ROI, and closing
deals.
What You Will Sell
SaaS
Solutions
• Loan Origination System
(LOS) – Vehicle, LAP, MSME, LAS, Reverse Mortgage
• Loan Management System
(LMS)
• Loan Scoring &
Underwriting (LWS)
• NBFC AI CRM
• AI Helpdesk (WhatsApp + Web
+ Voice)
Platform
Products
• Bank's AI Intranet –
Private knowledge layer for policies, SOPs, and circulars
• Agentic AI Workbench –
Multi-step AI workflow builder for lending teams
• FinOps AI Reporting –
Automated MIS and regulatory reporting
• Partner Hub Platform –
Distributor and co-lender management
Ultra
Operations (Managed Services)
• Debt Collections Team – AI
+ human hybrid tele-calling and field recovery
• KYC & Onboarding
Operations – Video KYC and document verification squads
• Credit Underwriting Ops –
AI-assisted credit memo and CAM teams
• Audit & Compliance
Operations – Transaction monitoring and regulatory readiness
Key Responsibilities
Pipeline
& Prospecting
• Build and own a robust
pipeline spanning the full NBFC spectrum — from emerging lenders with ₹50–200
Cr AUM to established NBFCs, HFCs, MFIs, co-operative banks, and private sector
banks
• Identify decision-makers
(MD/CEO, CTO, CFO, COO, Credit Head) and initiate outreach via calls, emails,
LinkedIn, events, and referrals — especially in Tier 2 and Tier 3 cities where
emerging NBFCs operate
• Recognise that a ₹100 Cr
AUM NBFC run by a hands-on founder may close faster than a large institution —
prioritise accordingly and manage a mixed pipeline effectively
Discovery
& Solution Selling
• Conduct in-depth discovery
calls to understand the prospect's current tech stack, loan book size, AUM
stage, operational bottlenecks, and growth targets — the pitch for a ₹150 Cr
NBFC is very different from a ₹2000 Cr one
• Map prospect needs to the
right UltraBanker product or managed service — entry-level SaaS for smaller
NBFCs, full platform deals for larger institutions; never force-fit
• Collaborate with the
Product and Solutions team to build customised demos and ROI-driven business
case presentations
Deal
Execution
• Drive the entire sales
cycle from first meeting to signed contract – qualification, demo, POC,
proposal, negotiation, and closure
• Manage multi-stakeholder
deal environments involving IT, Risk, Compliance, Operations, and Finance teams
at the prospect organisation
• Negotiate commercial and
contractual terms with support from leadership
Revenue
& Targets
• Own and exceed quarterly
and annual ARR (Annual Recurring Revenue) targets
• Maintain accurate pipeline
hygiene and deal forecasting in the CRM on a weekly basis
• Report progress, blockers,
and competitive insights to leadership regularly
Product
Champion
• Be the voice of the
customer internally — relay prospect objections, feature gaps, and competitive
insights directly to the product team after every significant customer
interaction
• Participate in product
roadmap discussions based on field feedback — your ground-level intelligence
shapes what we build next
• Support product demos and
POCs as the subject matter expert in customer conversations — you own the
narrative, not just the relationship
Relationship
& Expansion
• Build long-term senior
relationships with clients that lead to upsell and expansion within accounts
• Attend NBFC and BFSI
industry events, RBI forums, FIDC events, and lending conferences to build
network and generate leads
• Partner with the Customer
Success team post-closure to ensure smooth onboarding and high retention
What We Are Looking For — No Exceptions
We are a startup. We need people
who have done this before — not people learning on the job. Every requirement
below is non-negotiable.
• 5–10 years of B2B
enterprise sales experience, with a minimum of 3 years selling technology or
SaaS into NBFCs, banks, HFCs, or MFIs — not adjacent industries
• Proven, verifiable track
record of independently closing large-ticket deals (₹25L+ ACV); must be able to
walk through specific deals in the interview
• Hands-on experience selling
fintech SaaS — LOS, LMS, CRM, collections tech, KYC platforms, or credit
underwriting tools; generic ERP or IT sales does not qualify
• Prior experience with
CBS/LOS integrations (Finacle, BaNCS, FinnOne, Lentra, Pennant) or
bureau/API-stack deals is required
• Existing senior-level
relationships across the NBFC ecosystem — this includes not just large
institutions but also founder-MDs and CFOs of emerging NBFCs (₹50–500 Cr AUM);
a warm network at this segment is a strong advantage
• Working knowledge of RBI
regulations, KYC norms, FLDG frameworks, priority sector lending, and credit
bureau integrations — you must be able to speak the language of your buyer
• Exposure to AI/ML or
automation-based products; comfort explaining agentic AI workflows to a
non-technical CXO audience
• Strong executive presence —
polished presenter, confident negotiator, sharp listener
• Willingness and ability to
travel 50–60% across India for on-site client meetings
• Excellent communication in
English and Hindi; regional language fluency is an advantage
What We Offer
• Competitive fixed CTC with
uncapped performance bonus tied to deal closures
• Opportunity to be among the
first enterprise sales hires at a fast-scaling AI startup
• Direct access to and
mentorship from the Founder
• A product that genuinely
solves hard problems for Indian NBFCs – strong ROI story to sell
• Travel and business
development expense reimbursement
• ESOPs for high performers
(basis tenure and contribution)