Senior Account Executive

FABCOM is an award-winning integrated marketing consultancy and agency that helps brands grow with purpose. We’re more than just a media agency — we’re a strategic partner to our clients, combining creativity, data, and technology to deliver impactful marketing solutions. From creative ideation to martech, our expertise spans programmatic advertising, social and search engine marketing, direct media buying, KOL collaborations, data activation, and more. As official partners of Google, Meta, and other leading platforms, we empower brands to break boundaries and achieve measurable results. We have offices in Hong Kong, Taiwan, Malaysia, and Singapore, with over 150 employees.

At FABCOM, we’re building more than campaigns — we’re building careers. You’ll join a team of marketers, strategists, and innovators who thrive on pushing boundaries and creating impact. If you want a place where your ideas matter and your growth is celebrated, Fabcom is the place for you.

As a Senior Account Executive at FABCOM, you will take a hands-on role in executing and optimizing digital advertising campaigns. You will work closely with clients to understand their business needs and marketing objectives while coordinating with internal teams to ensure effective campaign delivery and strong performance across multiple advertising platforms.

Responsibilities:

• Execute, monitor, and optimize digital advertising campaigns based on clients’ business objectives and marketing needs.
• Build and maintain strong client relationships through close collaboration, clear communication, and a thorough understanding of their goals.
• Manage campaign operations and performance optimization across platforms such as Google Ads, Meta Ads, YouTube, LINE Ads, DV360, and The Trade Desk (TTD).
• Manage SEM campaigns, including campaign setup, performance monitoring, data analysis, and ongoing optimization.
• Coordinate media-related matters with clients, media partners, and internal teams to ensure campaigns are delivered accurately and on schedule.
• Analyze cross-platform campaign performance and provide optimization recommendations for audience targeting, creative assets, bidding strategies, and budget allocation.
• Create, customize, and maintain campaign performance dashboards and reports.
• Provide cross-channel media planning recommendations for small and medium-sized clients.
• Support research, data collection, and proposal preparation for medium- and large-scale pitches.
• Independently manage small and medium-sized client accounts, including project timelines, campaign execution, and issue resolution.

Requirements:

• At least 2 years of relevant experience in the media, digital marketing, or advertising industry.
• Hands-on experience managing digital advertising campaigns across platforms such as Google Ads, Meta Ads, Yahoo Ads, and LINE Ads.
• Strong ability to analyze and optimize advertising performance across multiple platforms.
• Experience in advanced campaign optimization, including audience targeting, creative assets, and bidding strategies.
• Experience creating, customizing, and maintaining performance dashboards.
• Ability to develop cross-channel media planning recommendations for small and medium-sized clients.
• Proven ability to independently manage client accounts, project timelines, campaign execution, and client issues.
• Strong communication, coordination, analytical, and problem-solving skills.
• Detail-oriented, proactive, and capable of managing multiple projects and priorities.