Senior Business Development Manager (Broadcast & Media)
Company Overview
Our client is an established regional technology solutions provider and systems integrator in Malaysia. Operating across telecommunications, ICT, and specialized media engineering, the company partners with leading global technology principals and vendors to deliver advanced broadcast, video, transmission, and network solutions to tier-1 enterprise clients, telcos, and media organizations.
Requirements
Role Summary
We are seeking a commercially driven Senior Business Development Manager to lead the strategic expansion and commercial growth of the company’s Broadcast & Media Solutions business across Malaysia. In this hands-on business growth role, the successful candidate will identify new opportunities, build relationships with senior decision-makers, and lead complex B2B solution sales from initial prospect engagement through to commercial negotiation and contract closure.
Working closely with in-house technical engineering teams and global technology partners, the role focuses on translating complex client challenges into high-value broadcast, video, and OTT solutions.
Key Responsibilities
1. Business Growth & Revenue Delivery
Formulate and execute commercial sales strategies to expand market share across the broadcast and media technology sector in Malaysia.
Prospect, identify, and qualify new business opportunities across telecommunications operators, broadcasters, content owners, production houses, government bodies, and media organizations.
Own the complete sales cycle and pipeline from opportunity generation to contract closure.
Achieve and exceed agreed revenue targets and gross profit margins.
2. Strategic Client Relationship Management
Cultivate and manage executive relationships with C-level stakeholders, senior management, procurement teams, and technical decision-makers.
Gain an in-depth understanding of client technology roadmaps, operational bottlenecks, workflows, and capital expenditure/budget cycles.
Maximize account lifetime value by driving project expansions, system upgrades, service renewals, and solution cross-selling.
3. Solutions Delivery & Tender Execution
Partner with internal solution architects, engineering teams, and technology principals to formulate tailored technical proposals.
Lead technical discussions, client presentations, product demonstrations, site visits, and Proof of Concepts (POCs).
Direct the preparation and submission of formal RFP, RFQ, and tender documents, including solution pricing, margin modeling, commercial terms negotiation, and contract closure.
Coordinate post-award handovers to project implementation and delivery teams to ensure scope alignment and smooth execution.
4. Partner Ecosystem & Market Development
Maintain and develop active relationships with international technology principals, hardware/software vendors, and ecosystem partners.
Represent the organization at major industry expos, technology conferences, and partner forums to enhance market presence.
Deliver market intelligence and pipeline reports to senior leadership, covering competitive dynamics, tender pipelines, and technology trends.
Candidate Requirements
Education: Bachelor’s Degree in Business, Engineering, Information Technology, Media Technology, or a related field.
Experience: Minimum 10 years of management-level experience in business development, complex solution sales, or key account management.
Industry Domain: Proven background in broadcast engineering, media technology, video processing, OTT platforms, telecommunications, ICT, or system integration.
Commercial Expertise: Demonstrated track record in driving new B2B business, closing high-value complex enterprise deals, and consistently hitting commercial targets.
Tender Acumen: Comprehensive hands-on experience handling formal tenders, drafting commercial proposals, financial modeling, and negotiating enterprise contracts.
Competencies: High commercial drive, executive presentation capabilities, proactive mindset, and the ability to collaborate across technical, commercial, and executive stakeholders.
Mobility: Valid driving license with own transport; open to local and regional travel as project engagements require.