Senior Business Strategist (Talent Pool)
Summary
A senior business strategist focuses on inbound lead qualification, consultative discovery, and strategy development for Fortune 500 clients, leveraging data and AI to build tailored growth strategies and pitch proposals to C-suite executives.
Role Highlights
Lead Qualification & Consultative Discovery
- We have a pipeline of 600+ inbound leads annually, your job is to ask the right questions, get to the truth quickly, and be just as willing to disqualify a lead as you are to close it
- Run discovery calls with Fortune 500 marketing teams to understand their business challenges, channel mix, digital maturity, and what success actually looks like for them
Strategy & Pitch Development
- Collaborate with divisional experts across SEO, Paid Media, Analytics, and Creative to build data-informed, channel-integrated growth strategies tailored to each prospect
- Lead pitch presentations and proposals for prospects up to the C-suite that show exactly how Seer can move the needle
- Negotiate and finalize contracts with legal guidance when deals are ready to close
Pipeline & Client Handoff
- Manage the full process from first contact through client kick-off, ensuring every new partner is a strong values and capability fit before anything is signed
- Deliver a seamless handoff to account teams so every new client relationship starts on solid ground
Thought Leadership & Community
- Contribute to the Seer blog, speak at industry events, and engage in professional communities to build Seer's brand and surface new business conversations organically
Essential Skills
- You have practitioner experience in digital marketing. You understand how SEO, paid media, analytics, and other channels interact to drive business outcomes, not just how one channel works in isolation
- You are a natural relationship builder who has spent your career earning trust with clients or stakeholders, not a stranger to a high-stakes conversation
- You have experience presenting strategy to senior decision-makers and can translate complexity into clarity for a VP or CMO audience
- You are comfortable operating autonomously with a high-volume workload and bring structure and discipline to your own pipeline
- You are data-driven, you use numbers to qualify, build your case, and sharpen your approach over time
- You feel energized by the consultative side of client work, you want to solve real problems, not pitch from a script
- You are comfortable with ambiguity and can make good decisions with incomplete information
- You have experience working with AI tools to accelerate research, analysis, or strategy development and you're always looking for ways to work smarter
- You have a background in Client Engagement, Account Management, or a client-facing strategy role and have been responsible for organic account growth
- You have experience in a digital agency environment where you've pitched or contributed to pitches for new clients
- You have familiarity with tools like Pipedrive, HubSpot, or LinkedIn Sales Navigator
- You have hands-on channel experience in more than one discipline (e.g., SEO + Paid, or Paid + Analytics)
This might not be the right role for you if
- You thrive on cold outreach and commission-based incentives, this role is 90% inbound with a full salary and bonus, not a commission structure
- You specialize deeply in one digital marketing channel but haven't had to make the case for how channels work together
- You prefer to stay in execution mode and aren't energized by client-facing conversations or the business side of the work
- You need a highly defined playbook to follow: this role requires judgment, curiosity, and comfort with figuring things out in real time
- Saying "no" to a potential client feels like failure, here, disqualifying the wrong-fit lead is part of doing the job well
30/60/90
First 30 Days — Learn
- Immerse yourself in Seer's pitch process, service offerings, and the types of leads we work best with
- Shadow discovery calls and strategy presentations to understand how the Business Strategy team qualifies and wins business
- Begin running your own discovery conversations with inbound leads under guidance
60 Days — Build
- Independently own the full discovery process on a set of inbound leads from first call through proposal
- Build your first pitch collaboratively with a divisional SME and present it to a real prospect
- Develop your working understanding of when to push forward and when a lead isn't the right fit
90 Days — Lead
- Owning your pipeline end-to-end with a clear handle on close rate, average deal size, and time-to-close
- Contributing intelligence back to the team on patterns you're seeing what kinds of leads convert, what objections come up, what the market is saying
- Tracking toward a $2M annual revenue target from inbound leads
As published by lever
Resume/CV, Full name, Pronouns, Email, Phone, Current location, Current company, LinkedIn URL, Twitter URL, GitHub URL, Portfolio URL, What is your age range?, I identify my ethnicity as...., I identify my gender as...., Disability status, Veteran Status
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- Desired Salary (in currency) We want to ensure our offer aligns with your expectations, and this helps us have an open and transparent conversation around compensation early in the process.
- I understand that the starting-salary for this role can't exceed the established salary cap that is listed in the job posting. [We want to confirm that we are in alignment regarding the compensation range for this position, so there are no surprises later in the process.] yes / no · optional
- All of our final candidates are asked to complete an exercise from a prompt we provide and present it for a segment of the interview panel. Is this something you're comfortable with doing? choose one
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- Are you open to contract work if it's available? yes / no · optional
- What's the most exciting thing that you've read or watched recently in the Digital Marketing and/or AI space? [Digital marketing and AI are constantly evolving fields, and we love to hear about the industry innovations that have sparked your interest] written answer
- As part of your application (instead of submitting a cover letter), we’d like you to complete Seer’s Marketing Career AI Self-Assessment GPT. This short interactive tool helps us identify your stage on the AI marketing maturity curve and share that insight with us. Please use the tool (https://chatgpt.com/g/g-68c02fdd3e4881919234de71307d277e-marketing-career-ai-self-assessment-tool?hsCtaAttrib=196677423204) by walking through the prompts in ChatGPT and select the stage that you receive below. choose one
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- If you marked that you were unable to complete the session due to the limitations of a free trial with ChatGPT, please follow this link to read more about each AI Stage and note below which stage you think you are and why. (Link: https://www.seerinteractive.com/insights/the-4-types-of-ai-marketers-in-2025-ai-minimalists-to-ai-builders Article title: The 4 types of AI Marketers - AI Minimalists to AI Builders)) written answer · optional
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- Can you share an example of how you’ve used AI connectors (like MCPs or APIs) or automation platforms (like Zapier, Make, or n8n) to integrate AI into your workflow? What problem were you solving, and how did the automation improve the outcome? written answer
- In your current (or most recent role), what percentage of leads did you generate through building your own pipeline? choose one
- Do you have previous experience selling for a digital agency? choose one
- If you answered yes to the above question, what is the name of the agency and what services did the agency offer? written answer
- How many years of B2B sales experience do you have? choose one
- In one or two sentences, describe your role in the sales process (oversee full cycle, lead generation, etc.) in your current/most recent role. written answer
- In one or two sentences, describe your biggest sales achievement. written answer
- How do you utilize AI in your sales strategy? written answer
- What is your close rate in your current (or most recent) role?
- Throughout your Sales career, what have been your average deal sizes?
- What types of companies have been your sales targets? yes / no · optional