Senior Growth Manager, SEA
You will lead full-funnel growth initiatives across Southeast Asia, improving market accessibility, executing campaigns, and driving product-led growth. You will influence user acquisition, activation, and retention by optimizing onboarding, managing campaign performance, supporting product launches, and building lifecycle frameworks.
Responsibilities
- Identify and remove onboarding friction for local markets
- Partner with product and compliance teams to localize the product experience
- Track and improve accessibility metrics
- Plan, execute and optimize multi-channel growth campaigns
- Own campaign P&L and manage budgets
- Develop market-relevant messaging and assets
- Analyze campaign performance and iterate rapidly
- Identify growth loops, referral mechanics and feature adoption opportunities
- Drive go-to-market execution for product launches
- Conduct user research and apply local market insights
- Build segmentation and lifecycle frameworks
- Improve lifetime value and reduce churn
Requirements
- 5–8 years of growth, performance marketing or product marketing experience
- At least 3 years focused on Southeast Asia markets
- Measurable growth experience across Southeast Asia
- Analytical skills
- SQL, Amplitude, Mixpanel or equivalent data tools
- Multi-channel campaign management experience
- Budget ownership and performance reporting experience
- Understanding of referral programs, activation funnels, lifecycle marketing and feature adoption
- English fluency
- Experience in fintech, crypto or consumer apps preferred
- Current right to work in Singapore
- No visa sponsorship requirement
Benefits
- L&D programs
- Education subsidy
- Team building programs
- Company events