Senior Manager (Social & Elderly Wellness - Business Development)

The Job

• Lead the development of strategic business plans and implementation roadmaps for new Social & Elderly Wellness (SEW) initiatives and future business opportunities, supporting HKHS' long-term growth and community impact aspirations.
• Identify and develop new service offerings, business opportunities and sustainable operating models that support healthy ageing, ageing-in-place and intergenerational living.
• Drive the evaluation, incubation and commercialization of innovative initiatives to achieve long-term growth and sustainability.
• Build and manage strategic partnerships with healthcare providers, NGOs, educational institutions, social enterprises and commercial organisations.
• Develop and expand an integrated wellness ecosystem by connecting services, partners and community resources to enhance customer value.
• Drive business growth through partnership, membership and other customer-centric business models while exploring new revenue opportunities.
• Oversee branding, marketing and customer engagement initiatives to strengthen market presence and service adoption.
• Represent HKHS and collaborate with internal and external stakeholders to advance strategic objectives and future business development.

The Person

• Degree holder in Business Administration, Marketing, E-Commerce, Innovation Management, Healthcare Management or related disciplines; MBA or equivalent postgraduate qualification is an advantage.
• Minimum 12 years' relevant experience, including at least 6 years at managerial level, with a proven track record in business development, service innovation, marketing and commercial operations.
• Demonstrated success in developing and implementing B2B and B2C business models, preferably within customer-centric or service-oriented industries.
• Experience in e-commerce, platform businesses, membership programmes or digital service businesses is highly preferred.
• Exposure to healthcare, wellness, social services, property, retail, hospitality or related industries will be an advantage.
• Strong business acumen, strategic planning capability and entrepreneurial mindset, with the ability to identify market opportunities and translate ideas into sustainable growth initiatives.
• Proven ability to establish, negotiate and manage strategic partnerships and ecosystem collaborations across public, private and community sectors.
• Excellent stakeholder management, communication and influencing skills, with strong customer-centric thinking, project management capability and proficiency in both written and spoken English and Chinese.