Senior Marketing Officer

About Zaincash

ZainCash Iraq is a leading mobile wallet in Iraq and recognized as Forbes top fintech company of 2023 and 2024 as well as GSMA’s best mobile innovation supporting humanitarian situations. The company offers a range of consumer and business services including local and international money transfer, bill payments, companion payment cards, payroll, aid disbursement, and more.

Responsibilities:

• Contribute in the implementation of marketing strategies.
• Support the marketing manager in overseeing the department’s operations.
• Organize and attend marketing activities or events to raise brand awareness.
• Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.).
• Plan, budget, monitor, and advertise with digital ads campaigns in Meta, Google Ads, TikTok, and Snapchat.
• Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence.
• See all ventures through to completion and evaluate their success using various metrics.
• Prepare content for the publication of marketing material and oversee distribution.
• Conduct market research to identify opportunities for promotion and growth.
• Collaborate with managers in preparing budgets and monitoring expenses.

Requirements

• Proven experience as a marketing officer or similar role.
• Solid knowledge of marketing techniques and principles.
• Good understanding of market research techniques, and statistical and data analysis methods.
• Excellent knowledge of MS Office or Google Docs/sheets.
• Thorough understanding of social media and web analytics.
• Excellent organizational and multi-tasking skills.
• Outstanding communication and interpersonal abilities.
• Creativity and commercial awareness.
• A team player with a customer-oriented approach.