Senior Sales Development Representative (SDR)
Posted Updated
Description
Location - Delhi/Mumbai
Experience: 3-6
About Xeno
At Xeno, we’re building the future of enterprise marketing automation, loyalty & customer data platforms for leading omnichannel retailers. Our mission is to help businesses deliver personalized experiences at scale using powerful AI and data-driven tools — and none of this is possible without exceptional people.
About the Role
We're looking for an experienced Senior Sales Development Representative (SDR/BDR) to join our growing sales team at Xeno. In this role, you'll own outbound demand generation, identify and research high-potential enterprise accounts, engage with key decision-makers, and build meaningful relationships to generate qualified sales opportunities. You'll play a key role in building a strong sales pipeline through strategic account research, personalized multichannel outreach, and effective prospect qualification. We're looking for someone who brings strong communication skills, a relationship-building mindset, a data-driven approach, and the ownership required to drive outbound sales outcomes.
Key Responsibilities
- Own outbound demand generation: Drive outbound prospecting efforts to identify and engage potential enterprise customers and generate qualified sales opportunities.
- Conduct targeted account research: Research prospective companies, identify relevant decision-makers, and develop personalized 1:1 outreach strategies across multiple channels.
- Execute outbound prospecting: Conduct cold calls, cold emails, and other targeted outreach to generate interest, initiate conversations, and schedule meetings for the sales team.
- Qualify prospective customers: Understand prospects' business requirements, challenges, needs, and budgets to identify relevant sales opportunities.
- Build stakeholder relationships: Identify and engage multiple stakeholders within target accounts, nurturing relationships throughout the prospecting process.
- Communicate product value: Educate prospects about Xeno's products and solutions, articulate relevant value propositions, address queries, and handle initial objections.
- Collaborate with the sales team: Work closely with the sales team to develop and implement effective outbound sales strategies and tactics.
- Track and analyze performance: Maintain accurate records of outreach activities and outcomes in the CRM, monitor relevant sales KPIs, and work towards defined monthly and quarterly targets.
- Stay informed about the market: Maintain an understanding of industry trends, competitors, and market conditions to strengthen prospecting strategies.
- Nurture prospect relationships: Build and maintain strong relationships with prospective customers in collaboration with the sales team.
What Are We Looking For?
- 3–6 years of experience in Sales Development or Business Development (SDR/BDR), with hands-on experience in outbound cold calling and cold emailing within an enterprise SaaS environment.
- Enterprise sales understanding: Experience identifying, researching, and engaging enterprise accounts and relevant decision-makers.
- Strong market research capabilities: Ability to identify target accounts, research stakeholders, and develop account-based outreach strategies.
- Excellent communication skills: Strong verbal and written communication skills, with the ability to initiate meaningful conversations, actively listen, understand customer needs, and communicate value effectively.
- Cold calling and objection handling: Proven ability to generate interest during outbound conversations, address objections, and engage prospective customers.
- Relationship-building skills: Ability to establish rapport with new prospects and nurture professional relationships over time.
- Stakeholder mapping: Understanding of how to identify and engage multiple stakeholders involved in enterprise purchasing decisions.
- Data-driven mindset: Familiarity with sales KPIs, monthly/quarterly quotas, and tracking outbound performance against defined targets.
- Ownership and drive: A goal-oriented, proactive approach with the ability to take ownership of outbound activities and consistently work towards sales outcomes.
- Collaborative approach: Ability to work effectively with the sales team and contribute to shared pipeline-generation goals.
Good to Have
- Experience working with mid-market or enterprise omnichannel retail customers.
- Experience in an SMB sales environment involving end-to-end sales ownership, with an interest in transitioning into enterprise sales.
- A bachelor's degree in technology or a related field would be an added advantage.
Growth Opportunity
This role offers the opportunity to grow into a Lead SDR or Account Executive (AE) position over the next 2–3 years.
Xeno Culture
Xeno's Culture Code consists of seven core values that guide everything the company does:
- Uncompromising Integrity & Respect
- Start from customers
- Drive outcomes
- Own it end to end
- Trust but verify
- Stay Relentless
- Think and Act 10x always
Key Philosophy: "Where the best come to do their best work" — Xeno welcomes people who raise standards, challenge thinking, and never settle.
People-First Approach: The company prioritizes people's well-being, flexibility, financial freedom, and continuous growth through comprehensive benefits, hybrid work, and a trust-based environment where mistakes are learning opportunities.