SEO Specialist - eCommerce

Position: SEO Specialist (Ecommerce, Tech-SEO)

Overall/Total Experience: 4-7 years

Location: Mumbai

Working Days: 5 Days working from office

Notice Period Requirement: 30 Days (Maximum)

Client's Company Size: Startup/Small Enterprise

Roles & Responsibilities:

You will own organic search for one or more of our US e-commerce brands. This is a hands-on individual contributor role for someone who has the fundamentals down and thinks beyond the checklist.

- Keep our Shopify and Magento stores technically healthy: crawling, indexing, site speed, structured data, internal linking and site architecture.

- Research keywords and search intent based on how customers actually shop and turn it into page and content priorities.

- Look for new opportunities to rank - no the standard "guest posting and backlinking" route, but additional avenues that are relevant to 2026.

- Improve collection and product pages, which drive most e-commerce search revenue.

- Plan content with the content team: what to write, for which intent, and how it links into the store.

- Track competitors: what they rank for, what they publish, and where they are gaining.

- Measure what your changes actually did. Separate the effect of your work from seasonality, algorithm updates and paid activity.

- Track and improve how our brands appear in AI-driven search and answer engines.

Candidate Requirements:

- Strong SEO Specialist Profile with e-commerce background and technical SEO expertise.

- Must have 4+ years in SEO, including experience with e-commerce sites.

- Must have experience managing Shopify and Magento store health (crawling, indexing, site speed, structured data, and internal linking).

- Must have experience researching keywords and search intent to drive content priorities and improve product pages.

- Must have hands-on experience with Google Search Console, GA4, and SEO tools such as Ahrefs, Semrush, or Screaming Frog.

- Must be able to brief developers clearly on technical SEO requirements.

- Must have an analytical habit to explain traffic fluctuations and measure the impact of changes against seasonality and paid activity.

- Must have clear written English to work with US-based colleagues and customers.

- Must be willing to work some overlap with US hours, typically finishing by 12 AM IST.

Preferred:

- Hands-on work on brand visibility in AI search and answer engines.

- US market experience.