Social Marketing Manager

The physical location for the candidate selected must be within the contiguous United States

WHO WE ARE!

Susan G. Komen brings a 100% virtual working environment, and you can work anywhere within the U.S. We are a force united by a promise to end breast cancer forever. For over 40 years, we've led the way funding groundbreaking research, community health initiatives and advocacy programs in local communities across the U.S. Susan G. Komen is the ONLY organization that addresses breast cancer on multiple fronts such as research, community health, global outreach, and public policy initiatives to make the biggest impact against this disease.

Komen strives to have a culture of passionate, growth-minded professionals who thrive in a team environment and work collaboratively to inspire greatness in others! We take an ongoing approach to ensure open communication from all levels throughout the organization. It’s encouraged to give and receive feedback to ensure two-way accountability with a focus on continual improvement both personally and professionally!

What you will be doing in the role of a Social Marketing Manager

Responsible for implementing the overall Susan G. Komen social marketing strategy to support engagement and revenue goals. This will require someone who can work independently yet collaboratively with colleagues in various functions to tell our story. Additionally, must be experienced in social media content creation, an expert in platform-specific best practices and campaign analysis, with the ability to translate emerging digital trends into actionable plans. In this role, you will serve as the channel lead for several Komen accounts and will schedule and deploy content across all social channels.

What you will bring to the table

• Responsible for creating, editing and publishing frequent and daily social content that builds audiences, generates engagement and moves users to donate and/or fundraise.
• Responsible for updating internal scheduling platform with content and metrics.
• Manage presence in social networking sites, engaging in dialogue and answering questions where appropriate.
• Build and implement social media solutions for enhancing social footprint and revenue generation.
• Provide support for Komen’s social revenue through acquiring and stewarding fundraisers and donors. And collaborating across the organization with events and shared services operating groups.
• Collaborates with the digital, creative and social media teams to identify opportunities for audience and traffic growth across all social platforms.
• Focus on optimization and channel growth through creation of and A/B testing strategy to promote innovation and growth.
• Build and maintain relationships with internal business partners and actively seek out and develop content that inspires and motivates users to take action, builds brand awareness, trust and consideration.
• Ensure that Komen social media platforms provide a voice for the breast cancer community to be heard.
• Be at the forefront of trends and developments in the evolving social media industry; provide insight on trends and relevant topics.
• Stays current on emerging and competitive trends in the digital space to provide new creative ideas for programs or platforms and opportunities to expand Komen’s reach.

We know you will have and be able to

• Bachelor’s degree and at least 5+ years in Social Media or Digital Marketing.
• An in-depth understanding of organic social media best practices, positioning and trends for large brands.
• Experience working with Meta's suite of paid media tools and other native social networking paid media solutions.
• Strong analytical skills.
• Demonstrable social networking experience and understanding of analytics tools.
• Skilled in asset creation tools.
• Experience creating and editing video for social platforms.
• Excellent writing and communications skills.
• Proactive, collaborative and positive strategic thinker, willing to take smart risks and lead initiatives with confidence and tasks to completion.
• Strong organizational and data input skills, attention to detail, creativity and ability to think outside the box.
• Experience working with outside vendors.
• Experience building social influencer programs.

So, what’s in it for you?

Komen believes in the importance of taking care of our employees so that in turn they can be committed to supporting our critical mission to support those impacted by breast cancer and to help find cures. This is what Komen provides away from the computer:

• Competitive salary of $66,000 - $88,000/annual, exact compensation ranges are based on a range of factors including but not limited to the labor market, job level, internal equity, and budget. Offers given will take into consideration the candidate's skills, education, experience, geographic location, and other necessary credentials.
• Health, dental, vision and a retirement plan with a 6% employer match
• Unlimited Paid Time Off Plan
• Flexible work arrangement in a fully remote working environment
• Bi-weekly work from home stipend
• Parental leave
• Tuition Reimbursement
• A culture of learning and development, and so much more!

Komen provides a remote and/or home-based working environment for all active employees. Komen defines remote as the ability to work from any physical location within the U.S. where an employee can perform specified work duties without disruption or distraction. Komen defines home-based roles as positions that are required to reside in a specific market. Work schedules for both remote and home based are determined by the organizational needs of each department.

Susan G. Komen is fair and equal in all its employment practices for people without regard to age, race, color, religion, gender, national origin, disability, veteran status, or sexual orientation. Additionally, we embrace Diverse Teams & Perspective, and we find strength in the diversity of cultural backgrounds, ideas, and experiences.

SORRY, NO AGENCIES
#LI-REMOTE

The physical location for the candidate selected must remain within the contiguous United States. In the event a move is expected to occur by the candidate selected, it must be pre-approved by Komen's HR team prior to the move.