Social Media & Content Executive
Role Summary
We are looking for a creative and proactive Social Media & Content Executive to lead our content and social media presence by developing and executing audience-focused content strategies. This role is responsible for enhancing brand visibility, educating the business community, fostering meaningful engagement, supporting marketing campaigns, generating qualified leads, and positioning the company as a trusted thought leader in HR technology and ERP solutions.
Key Responsibilities
Own and manage the monthly content calendar across social media platforms, including Snapchat, TikTok, Instagram, and X.
Write, produce, and publish engaging content in both Arabic and English, including posts, reels, short videos, carousels, and campaign copy.
Manage day-to-day community engagement by responding to comments and messages and escalating leads or support inquiries to the appropriate teams.
Coordinate with designers to ensure all published content aligns with the company's visual identity and brand guidelines.
Develop recurring content series highlighting product features, customer success stories, company milestones, and industry insights.
Monitor social media performance, including reach, engagement, follower growth, and website traffic, and prepare monthly performance reports with actionable recommendations.
Stay up to date with social media trends, platform updates, and competitor activities within the Saudi market, and capitalize on relevant opportunities in a timely manner.
Qualifications
Bachelor's degree in Marketing, Media, Communications, or a related field.
1–2 years of hands-on experience managing social media accounts for a brand, either in-house or within an agency.
Excellent Arabic copywriting skills with strong working proficiency in English.
Practical experience using content creation tools such as Canva, CapCut, Adobe Creative Suite, or similar platforms.
Experience with social media scheduling and analytics tools.
A portfolio of published social media content that demonstrates your creativity and execution capabilities.
Preferred Skills
Strong understanding of social media platforms and best practices.
Creative storytelling and visual content planning skills.
Ability to manage multiple campaigns and deadlines simultaneously.
Analytical mindset with the ability to interpret performance metrics and optimize content.
Familiarity with the Saudi market, digital trends, and audience preferences.
Experience in B2B, SaaS, HR technology, or ERP solutions is an advantage.