Стажер PepsiCo Go, Бренд-маркетинг

Overview Supported the Marketing Department in driving the growth of PepsiCo's iconic brands through new product launches, integrated marketing campaigns, consumer and market insights, and cross-functional collaboration. Contributed to strategic initiatives aimed at strengthening brand performance and expanding market share. Responsibilities Collaborate with creative, digital, and media agencies. Support new product launches, marketing campaigns, and promotional activities. Prepare analytical reports, presentations, and strategic recommendations for brand development. Analyze market trends, competitor activities, consumer insights, and marketing campaign performance (KPIs). Manage marketing documentation, including contracts, purchase orders, invoices, and internal documentation. Coordinate cross-functional collaboration with internal departments and external partners. Conduct market visits to monitor product availability, shelf execution, pricing, and in-store visibility. Qualifications Upper-Intermediate (B2) level of English or higher. Bachelor’s degree in Economics, Marketing, or a related field completed by the start of the program in September 2026. Availability to work full-time starting in September 2026. Strong communication skills, proactive mindset, and a willingness to grow in an international FMCG company. Proficiency in Microsoft Excel and PowerPoint.