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Territory Sales Manager - West Coast

Discussion

About the Role:

We’re seeking a Territory Sales Manager (TSM) to own and grow Turtlebox’s independent retail business across the West Coast. We have previously worked with contractors in this region - we would like to further invest in the territory and hire a W-2 employee to represent our brand. This role is responsible for building strong, long-term relationships with outdoor, hunting/fishing, premium lifestyle, and specialty retailers, while driving revenue growth, brand presence, and market penetration. The ideal candidate is an independent, motivated, and results-oriented sales professional who thrives in the field, understands the outdoor retail ecosystem, and knows how to grow both doors and dollars. This candidate will have a mix of driving and airplane travel within territory.

Key Responsibilities:

· Territory Growth & Revenue: Develop and execute a growth strategy for the West Coast region, meeting and exceeding revenue targets for independent accounts.
· New Account Development: Identify, prospect, and open new retail partners in alignment with Turtlebox’s brand ethos (outdoor, premium, and lifestyle specialty shops).

· Account Management: Strengthen relationships with existing dealers to grow sell-in and sell-through, ensuring repeat orders and category growth.

· Brand Building: Drive visibility of Turtlebox at retail by securing fixtures, POP displays, merchandising, and in-store events.

· Territory Coverage: Actively travel throughout the territory to conduct store visits, clinics, and events—serving as the brand face for Turtlebox.

· Reporting: Maintain accurate pipeline management, sales forecasting, and territory performance tracking.

Qualifications:

· 3–5+ years of outside sales experience, ideally in outdoor, sporting goods, or premium consumer products.

· Located within reasonable driving distance of a major Arizona or SoCal airport to support frequent regional and national travel.

· Demonstrated success in growing wholesale revenue and opening new independent retail accounts.

· Entrepreneurial, self-starter mindset with the ability to work independently in a fast-paced, high-growth environment.

· Expert communication, presentation, and negotiation skills.

· Willingness to travel extensively throughout the territory

· Managing travel efficiently, segmenting focus areas, and balancing urban vs. rural markets

· Be an expert in the outdoors activities in your region - water sports, snow sports, mountain biking, BBQ/beer, hiking, fishing, hunting. A TSM needs to speak this language and align Turtlebox with regional outdoor culture and the different buyers you will work with

· Be an expert in the seasonality of this territory and build a plan for success during cold months

· Passion for the outdoors and alignment with Turtlebox’s brand values.

Work Environment and Physical Requirements:

· This position is 100% remote and requires frequent travel within the territory

· Occasional lifting and carrying of up to 30lbs


Why join Turtlebox?

· Be part of a fast-growing premium outdoor audio brand with strong momentum in wholesale and D2C.

· Coworkers who are as passionate about music and adventure as you are.

· Thrive in an entrepreneurial culture with room for creativity, ownership, and innovation.

· 12 annual holidays plus Paid Time Off.

· Comprehensive health benefits & 401k matching.

· Awesome discounts to complete your Turtlebox collection!

See also

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