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Lehlah

Business Development Manager - Influencer Marketing

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Description

About the Role:

We are looking for a Business Development Manager to drive the acquisition and onboarding of new brands for LehLah's influencer marketing business. The role involves identifying potential brands, building relationships with key decision-makers, pitching LehLah's solutions, and converting opportunities into revenue-generating partnerships.

Key Responsibilities:

- Identify and acquire new brands across relevant categories for influencer marketing campaigns.

- Build and maintain relationships with brand, marketing, digital, and media teams.

- Generate leads through networking, LinkedIn, referrals, industry events, and other channels.

- Understand brand objectives and pitch relevant influencer marketing solutions.

- Manage the complete sales cycle from lead generation to closure and onboarding.

- Prepare proposals, commercials, and presentations in coordination with internal teams.

- Negotiate commercials and close deals in line with business targets.

- Coordinate with campaign and operations teams to ensure smooth execution of campaigns.

- Build a strong pipeline and consistently achieve monthly/quarterly revenue targets.

- Track market trends, competitor activity, and emerging opportunities in the creator economy.

Key KPIs:

- New brands onboarded

- Revenue generated from new brands

- Sales pipeline and conversion rate

- Number/value of campaigns closed

- Average deal size

- Client retention and repeat business

What We're Looking For:

- 3 - 4 years of experience in Business Development / B2B Sales / Brand Partnerships.

- Experience in Influencer Marketing, Digital Marketing, Media, AdTech or MarTech preferred.

- Strong network among brand/marketing decision-makers will be an advantage.

- Excellent communication, presentation, negotiation, and relationship-management skills.

- Strong commercial acumen and target-oriented approach.

- High ownership and ability to work in a fast-paced startup environment.

Skills

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