GTM Engineer: Data-Driven CRM & RevOps Lead

Potentiam Ltd in Cape Town is seeking a hands-on GTM Engineer to optimize CRM operations, data quality and lifecycle processes for a UK/EU client. You will turn data into sharper targeting, faster follow-up and clearer pipeline visibility.

You will work across Marketing, Sales and leadership to implement workflows, lead routing and dashboards, with HubSpot, Dynamics and Salesforce, plus AI-enabled enrichment to the operating system.