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SoulEra

Senior Business Development Manager

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Description

As the Senior Business Development Manager, you will own the full revenue cycle from identifying and nurturing cold leads to closing large enterprise contracts. You will be the first point of contact for prospective clients, the voice of SoulEra in the market, and a key contributor to our go-to-market (GTM) strategy. This role demands a hunter mindset, deep industry connections, and the confidence to champion a new product in competitive markets.


The candidate will have responsibilities across the following functions:


End-to-End B2B Sales Cycle:

  • Manage the complete sales funnel: prospecting, discovery calls, product demos, proposal writing, negotiation, and deal closure.
  • Sell SoulEra's SaaS subscription platform combined with implementation, consulting, and managed services.
  • Own and exceed monthly, quarterly, and annual revenue targets (ARR + Services Revenue).
  • Maintain a healthy, well-qualified pipeline with accurate forecasting in CRM at all times.


Lead Generation and Outbound Sales:

  • Design and execute outbound lead generation campaigns using LinkedIn, cold email sequences, calling, and industry networking.
  • Identify and qualify new opportunities through market research, referrals, channel partners, and events.
  • Build and maintain a strong top-of-funnel pipeline through consistent prospecting activity.
  • Leverage tools such as LinkedIn Sales Navigator, Apollo, Lusha, or similar for targeted outreach.
  • Own cold outreach from first contact to first meeting with the tenacity and creativity to break through to senior buyers.


Market Presence and Industry Connections:

  • Leverage an existing network of CXO, VP, and Director-level contacts across target industries to accelerate pipeline development.
  • Represent SoulEra at industry events, conferences, webinars, and trade associations.
  • Develop and nurture strategic partnerships, alliances, and referral relationships.
  • Stay continuously updated on market trends, competitor landscape, and client pain points.


New Product Sales Confidence:

  • Champion SoulEra's platform confidently to prospects who may be unfamiliar with the product, acting as both educator and salesperson.
  • Craft compelling value propositions tailored to each prospect's business context and challenges.
  • Handle objections around new/unproven products with confidence, data, and storytelling.
  • Work closely with product and delivery teams to co-develop sales collateral, decks, case studies, and demos.


Contracts and Commercial Negotiations:

  • Lead contract discussions, including MSAs, SOWs, SaaS subscription agreements, and renewal/expansion deals.
  • Structure deals creatively to balance client needs with SoulEra's commercial objectives.
  • Collaborate with legal and finance teams to close contracts efficiently.


Client Success and Internal Collaboration:

  • Ensure smooth transition of closed deals to the delivery and customer success teams.
  • Act as the client advocate internally, feeding market intelligence to product, marketing, and leadership.
  • Gather structured client feedback to shape product roadmap, service packaging, and pricing strategy.


GTM Strategy and Sales Ops:

  • Collaborate directly with founders to build and refine the go-to-market playbook.
  • Define ICP (Ideal Customer Profile), segmentation strategies, and sales plays for each vertical.
  • Contribute to building the Sales Playbook, onboarding materials, and best practices documentation.

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