Senior Key Account Manager - Cult Apparel

Role Overview:

We are looking for a commercially driven and analytical Senior Key Account Manager to own the end-to-end MP business for Cult Apparel. The role will own revenue, assortment, inventory, pricing, promotions, advertising, visibility and the Myntra relationship, with a strong focus on profitable growth.

Key Responsibilities:

Business & P&L:

- Own monthly, quarterly and annual revenue and profitability targets for assigned marketplaces.

- Develop and execute growth strategies across assortment, pricing, promotions, media and inventory.

- Monitor account P&L and identify opportunities to improve revenue and contribution.

Account & Commercial Management:

- Own the relationship with Myntra category and account teams.

- Build and execute the annual Joint Business Plan (JBP).

- Lead negotiations on Terms of Trade, commissions, marketing investments, promotions and visibility.

- Identify opportunities for incremental growth and platform support.

Assortment & Inventory:

- Own the assortment strategy for Cult Apparel.

- Drive style-level productivity, sell-through, newness and assortment optimization.

- Partner with planning and supply chain to ensure the right inventory by style, colour and size.

- Own sales forecasting and proactively manage stock-outs and excess inventory.

Ads & Growth:

- Hands-on experience with Myntra and Flipkart PLA and other advertising solutions.

- Optimize media investments based on ROAS, TACOS, sales potential and inventory.

- Drive organic and paid visibility through search, merchandising and platform opportunities.

Promotions & Analytics:

- Build the annual promotional and sale-event calendar.

- Own business planning for key Myntra events, including pricing, inventory and visibility.

- Analyse sales, category and competitor data to identify growth opportunities.

- Track GMV/NSV, P&L, sell-through, availability, conversion, ASP, discounts and media performance.

- Present actionable business insights and forecasts to senior management.

Cross-Functional Leadership:

- Work closely with merchandising, planning, supply chain, finance, marketing and performance marketing teams.

- Ensure effective execution of launches, promotions and sale events.

Desired Candidate Profile:

- 5 - 8 years of experience in e-commerce / key account management.

- Minimum 3 years of hands-on Myntra experience, preferably on the brand side.

- Experience in apparel, fashion, sportswear, footwear or lifestyle strongly preferred.

- Proven track record of managing and scaling a significant Myntra business.

- Strong understanding of Myntra platform, PLA, promotions and account management.

- Strong commercial, negotiation and P&L skills.

- Excellent analytical and Excel skills.

- Strong understanding of apparel assortment, inventory and sell-through.

- Experience building and executing JBPs with marketplace partners.

- Strong stakeholder management and communication skills.

- High ownership and execution orientation.

- MBA preferred, but not mandatory.

- Good to have international expansion to middle east handling Noon, Namshi, Stylii, etc.