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Blue Trail Software

Senior Sales Development Representative

Posted Updated
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Senior Sales Development Representative (SDR) or Business Development
Remote
About the Role

We are looking for an experienced Senior Sales Development Representative to build and maintain a healthy, qualified sales pipeline across our target markets. This is not a junior appointment-setting role. We are looking for someone who can independently identify high-potential accounts, understand our Ideal Customer Profile (ICP), find the right decision-makers, develop relevant prospecting approaches, and create qualified sales opportunities for the Sales team. Experience selling software development, product engineering, technology services, or a similar complex B2B offering is highly valuable. Experience working for a software engineering company or a similar technology organization is a strong advantage. The Senior SDR will work closely with the Sales and Marketing teams while owning the outbound prospecting and opportunity-creation process.

Key Responsibilities

Build a Healthy Sales Pipeline

● Independently identify and prioritize accounts that fit the company's ICP.

● Research companies, business situations, technology needs, and relevant decision-makers.

● Build targeted prospect lists rather than relying on generic databases or high-volume outreach.

● Continuously develop and maintain a healthy pipeline of qualified sales opportunities.

● Identify buying signals, business challenges, relevant triggers, and potential opportunities within target accounts.

Prospect and Create Opportunities

● Develop and execute targeted outbound prospecting strategies across relevant channels.

● Engage CTOs, VPs of Engineering, Heads of Product, founders, and other technology decision-makers.

● Personalize outreach based on the prospect's business context and potential engineering challenges.

● Qualify prospects and determine whether there is a genuine fit with the company's capabilities.

● Schedule qualified meetings and create opportunities for the Sales team.

● Follow up consistently with prospects and opportunities that require further engagement.

● Experiment with different approaches and continuously improve prospecting effectiveness.

●Explore alternatives to traditional email outreach, as previous email-based prospecting efforts have not generated the desired results.

Work with Sales

● Partner closely with the Sales Manager to prioritize accounts and opportunities.

● Provide Sales with relevant account and prospect intelligence before meetings.

● Maintain accurate CRM records and ensure prospect and opportunity information is up to date.

● Communicate prospect feedback, objections, market signals, and recurring customer needs to Sales leadership.

● Help Sales identify new opportunities within target accounts.

Work with Marketing

● Collaborate with Marketing on campaigns, target-account initiatives, content, offers, and sales enablement.

● Provide feedback on which messages, offers, industries, and account types generate meaningful engagement.

● Use Marketing campaigns and content as tools to support outbound prospecting and account engagement. ●

Research and identify relevant target accounts for account-based and campaign-driven initiatives.

What We're Looking For

● 5+ years of experience in SDR, BDR, business development, or a similar outbound sales role.

● Demonstrated experience creating qualified sales opportunities and contributing to a healthy sales pipeline.

● Experience selling B2B technology, software development, product engineering, IT services, or other complex technical solutions.

● Experience working for a software engineering company, technology consultancy, or similar organization; experience with a comparable technology services company is a strong advantage.

● Strong account research and prospecting skills.

● Ability to identify the right companies, decision-makers, business needs, and reasons to engage.

● Comfortable speaking with senior technology decision-makers

Location: Remote - México

Skills required for this job:

  • Account analysis
  • B2B sales
  • Business development
  • IT service management sales (ITSM sales)
  • Lead qualification
  • Outbound sales
  • Pipeline management
  • Prospecting
  • Sales development
  • Sales engineering
  • Technology sales

Skills

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