【醫療 HEC】醫藥業務代表 (北區_醫院/醫學中心)(Specialty Care - Sales Representative)(N_HP)

*主要負責產品科別為：
V: 肝膽腸胃科, 小兒遺傳科, 神經內科, 心臟內科
W: 皮膚科, 風濕免疫科, 血液科, 腎臟科

In IRPMA Code of Practice, clients' compliance rules and DKSH Healthcare i-HCP regulation to sell medical products, systems or services to achieve sales targets for assigned businesses/territories and overall business objectives
在遵循 IRPMA 業務準則、客戶合規規範 及 DKSH Healthcare i-HCP 規範 的前提下，銷售醫療產品、系統或服務，以達成所負責業務／區域的銷售目標及整體業務目標。

[General responsibilities]

• Develop medical sales plans based on market opportunities and issues lans to achieve sales targets for assigned business / territories.
• Execute sales action plan and analyze medical doctors adoption for prioritizing strategies and key tactics.
• Implement hospital listing with doctors submission, drug review committee communication and passed, prices negotiation with purchaser, and drug purchased codes established with Pharmacy for regular hospitals purchase.
• Execute hospitals healthcare professionals product benefit communication to maximize appropriate products prescription to suitable patients within TFDA labeling and IRPMA COP regulation.
• Collect healthcare system updated business intelligence and competitors information to find appropriate communication strategies to healthcare professionals prescription choices.
• Protect drug items in hospitals formulary lists for healthcare professionals prescription choices to suitable patients.
• Conduct scientific seminars to targeted audience, medical doctors, pharmacists, nurses for updated disease management guideline communication to enhance appropriate prescription to patients.
• Work with internal stakeholders, product managers, medical managers, customer service colleagues, drug safety colleagues, quality assurance colleagues to fulfill needs/wants/concerns from Health Care Professionals, doctors, pharmacists, nurses, nutrition educators.
• Search for updated medical information, publications to communicate with Healthcare professionals for appropriate disease treatment algorism for brand benefit key messages detailing.
• 依據市場機會與挑戰，制定醫療銷售計畫，以達成所負責業務／區域的銷售目標。
• 執行銷售行動計畫，分析醫師用藥情況，並據此優先規劃策略與關鍵戰術。
• 推動醫院藥品掛牌，包括醫師送件、與藥品審查委員會溝通及通過、與採購單位議價，並與藥局建立藥品採購代碼，以供一般醫院採購使用。
• 針對醫院醫療專業人員執行產品效益溝通，確保依據衛福部藥品標示及IRPMA行為準則，提升產品對合適患者的適切處方率。
• 蒐集醫療系統最新商業情報及競爭對手資訊，並據此擬定針對醫療專業人員處方選擇的有效溝通策略。
• 維護醫院處方藥品清單，確保醫療專業人員能依據適應症為合適患者做出處方決策。
• 針對特定對象（醫師、藥師、護理人員）舉辦科學研討會，傳達最新疾病管理指南，以促進對患者的適當處方。
• 與內部利害關係人（如產品經理、醫學經理、客服同仁、藥品安全與品質保證團隊）協作，滿足醫療專業人員（醫師、藥師、護理師、營養教育人員）的需求與關注。
• 搜尋最新醫學資訊與相關文獻，與醫療專業人員交流疾病治療流程，傳遞品牌關鍵訊息與臨床價值。