Zonal Sales Manager - FMCG

Key Responsibilities:

- Sales planning and forecasting, implementation, supervision, and administration.

- Responsible for Primary & Secondary Sales, product display, and availability in the respective market.

- On job training to sales team, focus on distributor stock, FIFO policy supply goods with POP materials quantity, tailored flow path and rural distributor footprints as per rural market research, and optimal distribution network design and route to market plan for rural markets.

- Manage relationships with Supply Chain and Finance functions, and insure distributor compliance with agreements on inventory, sales and payments, team management, sales management, business expansion, GTM planning, business analytics, and strategy consulting.

- Route planning, DB claim, and ensuring timely deliveries, payment, and stock availability in the market and DB point as well, while handling coverage expansion and brand awareness.

- Retail audits and sales tracking of top multi brand retail outlets on a monthly basis, with responsibility for availability and visibility of all brands and SKU of the products.

- Managing distributors/dealer Return on Investment (ROI) by rationalizing investments and driving secondary sales.