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We are seeking a skilled Digital Marketing Manager to join our dynamic team in Karnataka. The ideal candidate will have a strong background in digital marketing strategies, with a focus on performance and growth marketing. This role is pivotal in driving our marketing initiatives and optimizing our advertising spend across various platforms, including Meta, Facebook, and Google.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive customer acquisition.
- Analyze and optimize marketing campaigns to improve key performance indicators such as Customer Acquisition Cost (CAC) and Return on Ad Spend (ROAS).
- Manage and allocate media budgets effectively to maximize ROI on advertising efforts.
- Collaborate with cross-functional teams to align marketing strategies with overall business objectives.
- Stay updated with the latest trends and technologies in digital marketing to ensure our strategies remain competitive.
Required Skills:
- Proven experience in digital marketing, with a focus on performance and growth marketing.
- Strong analytical skills to assess campaign performance and make data-driven decisions.
- Familiarity with advertising platforms such as Meta, Facebook, and Google.
- Knowledge of key metrics such as CAC and ROAS, and experience in managing media budgets.
- Excellent communication and collaboration skills to work effectively within a team.
If you are passionate about digital marketing and have a track record of driving successful marketing campaigns, we would love to hear from you. Join us in shaping the future of our marketing efforts and making a significant impact on our growth journey.