Laptop Category Lead

Description

Thrive with B.TECH on a journey that defines the essence of your professional evolution through stability and security, continuous development and growth, a well established prominent organization, and a culture of innovation and creativity.

Join us for an exciting opportunity as a Laptop Category Lead!

As a full-time category lead, you will own and drive the performance of a defined product category across our e-commerce platforms. Your primary responsibility will be to maximize sales growth, ensure product availability, and deliver a competitive and seamless customer experience. You will leverage data insights, market trends, and cross-functional collaboration to optimize pricing, assortment, and visibility, while enhancing the end-to-end customer journey. You will be expected to continuously improve category performance by balancing commercial objectives with operational excellence and delivering measurable business results.

Duties, tasks and responsibilities:

• Execute onboarding and item setup process to make sure products are available and ready to sell.
• Execute customer’s attraction plan to assure they can easily browse and find the products they want.
• Develop navigation experience (browse/search) by managing and enhancing product attributes and taxonomy.
• Attract customers through compelling messaging and visual merchandising.
• Manage item and category pages including product imagery, rating reviews, basic and enhanced content.
• Optimize item and category pricing, providing competitive pricing for B.TECH customers.
• Initiate product promotions and benchmark competitors.
• Work cross-functionally to ensure customers receive their products quickly and efficiently.
• Create a cohesive experience between online shopping and the physical product.
• Conduct regular analysis of category performance, identifying key trends and improvement opportunities.
• Work with cross-functional teams (across marketing, product and supply chain) to execute initiatives to optimize category performance.

Requirements

• Bachelor’s degree in business administration, marketing, or a related field.
• 4–7 years of experience in e-commerce, category management, retail, or a similar commercial role.
• Hands-on experience managing the laptops category or similar consumer electronics products is a must.
• Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable plans.
• Proven experience in managing product categories, pricing strategies, and promotions.
• Good understanding of e-commerce platforms, online merchandising, and customer journey optimization.
• Ability to manage multiple priorities and work in a fast-paced, dynamic environment.
• Detail-oriented with strong organizational and problem-solving skills.

Benefits

• Comprehensive health and life insurance.
• Flexible work arrangements to support work-life balance.
• Professional development and training opportunities for advancement and career growth.
• Employee discounts and wellness programs.
• High performance and rewarding culture.

If you're ready to take your career to the next level and contribute to the success of a thriving organization, B.TECH is the place for you.