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YES Bank

Relationship Manager Yes Premia

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Core Responsibilities Relationship Management :  Manages the banking and investments relationship and is responsible for overall growth of Liabilities & Investment business from branch/retail customers  Develops, manages, and expands customer relationships by providing service level which exceeds client expectations of most important customer segment  Identifies current and potential relationship with additional revenue potential and grow business volumes for larger share of customer wallet Generating Incremental Business  Sales targets spread across liabilities, retail assets, business banking, forex, cards, investments etc  Proactively sells the full range of consumer and commercial product to current and potential Relationships  Deepens existing relationships or acquires new customers to Increase CASA balance in allocated portfolio  Drives higher product and channel penetration to deepen mapped relationships and to increase customer relationship value with the bank Customer Engagement:  Ensures portfolio quality by regularly engaging with each mapped relationship and maintaining the desired relationship values  Face to the client and First person Responsible for service and sales satisfaction of mapped clients Investments  Analyses financial needs of the customers and offer appropriate product with utmost transparency  Drives revenue business to generate fee income through products like mutual funds, investments and insurance Audit & Compliance  Adheres to the Bank’s policy on acquisition/BSA/KYC etc as well as compliance requirements of regulatory authorities (RBI/SEBI/AMFI/IRDA, etc) SelfManagement Responsibilities  Defines performance goals at the start of the year in discussion with the reporting manager and ensures that the goals are monitored and achieved during the course of the year.  Takes ownership of his/her own learning agenda by identifying development needs in consultation with the reporting manager and working towards bridging the gaps through various means which go beyond just training.  Understands the competencies relevant to his/her role, and works towards displaying as well as developing these effectively.  Keeps abreast of relevant professional/industry developments, new techniques and current issues through continued education and professional networks. Risk and Internal Control Responsibilities  Follows risk policy and processes to mitigate the operational, regulatory, financial, informational, reputational and audit risks as instructed by the departmental manager.  Executes the established internal control systems and compiles relevant information for departmental audits, as necessary. SECTION IV: KEY INTERACTIONS Key Internal Interactions Purpose of Interaction Channel Partners  Coordinate with product and programs teams to drive channel activities and initiatives Other Unit RM’s  Connect with Business Banking RM’s, ADM, RBDL, PSM to maximize leads and generate cross sell opportunities  Liase with key stakeholders eg YSB, HCM, FCU to execute organizational mandates  Solicit support as required to close key job deliverables Key External Interactions Purpose of Interaction Prospective YBL Customers  Present the organization in a professional and positive manner to generate interest and capture mindshare Existing YBL Cusotmers  Seek to engage and identify opportunities to increase the overall wallet share SECTION V: KNOWLEDGE & EXPERIENCE KNOWLEDGE Minimum Qualifications  Bachelor’s degree  Master’s degree is preferred Professional Certifications  AMFI/NCFM/NISM/IRDA/JAIIB/CAIIB & such relevant certifications will be an added advantage. Language Skills  Written and spoken English is essential EXPERIENCE Years of Experience  A minimum of 2 years of relevant experience with at least 1 year in a similar role Nature of Experience  Prior experience in BFSI Sector
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